Terms & Conditions

At Virtue, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and your rights under data protection laws, including the General Data Protection Regulation (GDPR).

1. Information We Collect

We may collect the following types of personal data:
- Identity Data: name, email address
- Health & Fitness Data: weight, height, body metrics, goals, training stats
- Device Data: IP address, device type, app usage
- Third-Party Data: fitness and health data from WHOOP, Apple Health, etc. (with your permission)

2. How We Use Your Data

We use your data to:
- Provide personalized workout and meal plans
- Improve and develop our app
- Respond to customer service requests
- Comply with legal obligations

3. Legal Basis for Processing

We process your data under the following legal bases:
- Consent (for health data and device integrations)
- Contractual necessity (to provide our services)
- Legitimate interest (to improve the service and protect the platform)

4. Sharing Your Data

We may share your data with:
- Hosting and infrastructure providers (e.g. AWS)
- Analytics and performance tools
- Device integration partners (e.g. WHOOP, Apple Health)
We do not sell or rent your personal data.

5. Data Retention

We retain your data only as long as necessary to provide our services and for legal compliance. You may request data deletion at any time.

6. International Data Transfers

Your data may be stored or processed outside the EU. When this happens, we ensure appropriate safeguards (e.g. Standard Contractual Clauses) are in place.

7. Your Rights Under GDPR

You have the right to:
- Access your data
- Correct inaccurate data
- Request deletion (right to be forgotten)
- Object to processing
- Withdraw consent
- Data portability

8. Data Security

We implement technical and organisational measures to protect your data, including:
- Encryption
- Access controls
- Regular security reviews

9. Cookies and Tracking

We may use cookies or similar technologies to improve your experience. You can control cookie settings through your device or browser.

10. Children’s Privacy

Virtue is not intended for users under 18. We do not knowingly collect data from children.

11. Changes to This Policy

We may update this policy. We’ll notify you of material changes through the app or email.

12. Contact Us

For questions or requests regarding your data:
📧 Email: virtue@virtue.support
📍 Registered Office: Herbertstown, Trim, Co.Meath, Ireland 


Welcome to Virtue, your AI-powered personal training platform. By accessing or using our app, website, or services, you agree to these Terms of Service.

Please read them carefully. If you do not agree, do not use our service.

1. About Virtue

Virtue is a digital fitness platform that generates personalized workout and meal plans using artificial intelligence. We provide general fitness guidance based on information you provide. We do not offer medical advice.

2. Eligibility

You must be at least 18 years old to use Virtue. By using the app, you confirm that:
- You are legally able to enter into a contract
- The information you provide is accurate and complete
- You will use the app for personal and lawful purposes only

3. Health Disclaimer

Virtue is not a medical service. The advice we offer is general in nature and not a substitute for professional medical guidance. Always consult your doctor before starting any new fitness or nutrition program.
We are not liable for injuries, illnesses, or issues arising from your use of the app.

4. Your Account

To use Virtue, you may need to create an account. You are responsible for:
- Keeping your login credentials secure
- All activity under your account
- Not sharing your account with others

We may suspend or terminate your account if you violate these terms.

5. Subscriptions & Payments

If you choose a paid plan, you agree to:
- Pay the fees stated at the time of purchase
- Allow us to charge your selected payment method
- Understand that fees are non-refundable unless stated otherwise

You may cancel your subscription at any time through your account settings.

6. Intellectual Property

All content on Virtue — including the app design, text, graphics, AI-generated plans, and branding — is owned by Virtue or our licensors. You may not:
- Copy, distribute, or reverse-engineer any part of the app
- Use our branding without written permission

7. Prohibited Use

You agree not to:
- Use the app for commercial purposes without our consent
- Upload misleading or harmful data
- Attempt to bypass or interfere with our systems
- Use the app in any way that violates applicable laws

8. Third-Party Services

Virtue may integrate with third-party services like WHOOP or Apple Health. Use of those services is governed by their own terms and privacy policies.

9. Limitation of Liability

To the maximum extent permitted by law:
- We are not liable for any direct, indirect, or incidental damages from your use of the app
- We do not guarantee that your fitness goals will be achieved
- The app is provided on an “as-is” and “as available” basis

10. Termination

We reserve the right to suspend or terminate your account at any time if:
- You breach these terms
- Your use threatens the integrity or operation of the service

You may delete your account at any time by contacting support.

11. Changes to These Terms

We may update these terms from time to time. We’ll notify you via the app or email. Continued use of Virtue after changes means you accept the updated terms.

12. Governing Law

These terms are governed by the laws of Ireland. Any disputes shall be subject to the exclusive jurisdiction of Irish courts.

13. Contact

For questions, feedback, or legal concerns:
📧 Email: virtue@virtue.support
📍 Registered Office: Herbertstown, Trim, Co.Meath, Ireland